The Court Theatre is officially moving back to the central city. Come 2024, you’ll be able to head to a shiny new theatre in the Performing Arts Precinct to eat, drink, socialise, and see mind-blowingly great professionally produced musicals and plays in the centre of Ōtautahi. The new Court Theatre will cost some $40 million to build. The Court Theatre team are now well on their way to raising their contribution of $10m, and they have launched the APPLAUSE campaign, asking donors and sponsors to get it across the line.
SOMO Creative worked from the ground up to create a visual theme and write the story of the APPLAUSE campaign. The branding is in line with The Court Theatre’s own image, but distinct enough to stand out from the theatre’s regular show posters and advertising. We created a logo and a series of images combined with punchy phrases, along with a written explanation of the campaign, which could be used across different media. We designed a high-quality, large, fold-out brochure that donors can hold onto for years to come, as well as a website, slideshow presentation, and digital assets for use across social media, emails, and more.
Website: applause.courttheatre.org.nz
Brochure (online version): bit.ly/3FeUEcR
Services provided
- Copywriting
- Logo design
- Branding
- Web design & development
- Graphic design
- Publishing
- SEO
